Tech
July 27, 2026
Ref.
072726-01
Product Engagement & Lifecycle Specialist
Mong Kok
Key Responsibilities
- Onboarding & Activation: Lead product discovery and requirements for onboarding, activation, engagement, retention, and re‑engagement experiences.
- Product Concepts: Develop product concepts, user stories, acceptance criteria, customer journeys, interaction logic, edge cases, and prototypes for features and enhancements.Requirements Translation: Translate user needs and business outcomes into clear product requirements and prioritised backlog items.
- Cross‑functional Collaboration: Partner with Product Design and Engineering to validate feasibility, refine solutions, and deliver intuitive product experiences.Data & Research: Use customer research, behavioural data, product usage, and market insights to identify opportunities across the end‑to‑end user experience.
- Success Metrics: Define success metrics, evaluate launch performance, and recommend evidence‑based iterations.
- Experimentation: Plan and support A/B tests, prototypes, and structured experiments to validate product hypotheses.
- Roadmap Contribution: Contribute to product roadmap planning and prioritisation, coordinating delivery from discovery through release and post‑launch improvement.
Requirements
- Education: Bachelor’s degree or equivalent professional experience.
- Experience: 5+ years in product management, product ownership, product engagement, product growth, or UX‑focused product roles for digital/mobile products (3+ years considered for exceptional candidates).
- Product Thinking: Strong product thinking, logical reasoning, and structured problem‑solving skills.
- Documentation Skills: Experience producing product requirements, user stories, acceptance criteria, process flows, and wireframes using Axure, Figma, or similar tools.
- Lifecycle Knowledge: Good understanding of product development lifecycle, agile delivery, product discovery, prioritisation, and experimentation.
- Data Analysis: Data‑informed decision‑making skills, with confidence reviewing product dashboards, user behaviour, and experiment results.
- Communication: Excellent English communication and stakeholder‑management skills.
- Work Rights: Full Australian work rights.
- Gamification & Engagement: Experience designing gamification, loyalty, achievements, challenges, personalised journeys, or other engagement‑oriented product features.
- Industry Background: Background in gaming, fintech, digital entertainment, subscription services, marketplaces, or other consumer applications.
- Analytics Tools: Hands‑on experience with SQL, product analytics tools, experimentation platforms, or behavioural data.
- Lifecycle Design: Familiarity with onboarding, feature adoption, retention, lifecycle design, and customer segmentation.
- Multi‑region Delivery: Experience delivering products in multi‑region, regulated, secure, or transaction‑intensive digital environments.
Quick Apply:
Product Engagement & Lifecycle Specialist
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